Strategic Vision Names Charger, Durango to "Most Loved" List

The idea behind Strategic Vision's "Customer Love Index" (CLI) is that "true advocacy and brand loyalty begin not when buyers are simply “satisfied,” but when they truly love their experience." So, here at Christopher's Dodge World we were pretty excited to learn that Durango and Charger were both named the "Most Loved Vehicles in America" in their segments (Mid-Size SUV and Full-Size Car, respectively).

Strategic Vision's Senior Vice President, Christopher Chaney, noted that a strong foundation of vehicle finish, pride and excitement among owners, "combined with increasing trust from the overall ownership experience, is causing buyers to absolutely love the choice they made, and love always leads to loyalty.”

This is the second year in a row the Durango and Charger have been named to the "Most Loved" list. If you want to know what separates these vehicles from the rest of the field, we would love to show. Come visit us for a test drive, today!

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